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Published on 5/20/2010 in the Prospect News Distressed Debt Daily, Prospect News High Yield Daily and Prospect News Liability Management Daily.

Vertis again prolongs offers for 13½% PIK notes and 18½% notes

By Jennifer Chiou

New York, May 20 - Vertis Holdings, Inc. announced another extension of the private exchange offer, tender offer and consent solicitation for Vertis, Inc.'s 13½% senior pay-in-kind notes and the private exchange offer and consent solicitation for its 18½% senior secured second-lien notes due 2012.

The offers will now end at midnight ET on June 11, extended from May 20 and, before that, from May 18.

The extension is meant to give Vertis more time to complete its refinancing.

Unchanged from May 6, holders had tendered a total of $204.8 million, or about 85%, of the 13½% notes, and about $177 million of those tenders was for exchange, leaving $27.8 million of tenders for cash.

This compares to the tenders for $200.1 million of notes as of 5 p.m. ET on April 28, the consent time.

Also unchanged from May 6, holders had tendered for exchange $357 million, or 94%, of Vertis' 18½% notes, unchanged from the consent deadline.

The company also said that any tendering holders will receive the full consideration.

Based on the receipt of the required consents, Vertis already said it was entering into supplemental indentures reflecting the proposed amendments, which will not become operative until the offers are completed.

Vertis began the offers on April 16. The company canceled its exchange offer for the 13½% notes in February after failing to meet the minimum tender condition.

This time around, the company previously said that eligible holders have executed support agreements whereby they agreed to validly tender about 70% of the 13½% notes and more than 75% of the 18½% notes.

Among other conditions, the company needs valid tenders from holders of at least 95% of each notes series.

13½% notes offers

Vertis is offering to exchange 784.377 shares for each $1,000 principal amount of 13½% notes.

The exchange is only open to qualified institutional buyers and accredited investors.

The company is also tendering for the notes that are not eligible for the exchange offer.

It will pay $400 for each $1,000 principal amount of notes, including a $50.00 early tender payment for any tendering holders. Previously, the $50.00 payment was slated for only those who tendered prior to 5 p.m. ET on April 28.

The company is soliciting consents to amend the indenture to remove substantially all of the restrictive covenants and some events of default, and it will pay $5.00 per $1,000 principal amount for those who deliver consents.

Vertis is seeking consents from holders of a majority of notes. It added that it will fund the offer from a private placement of shares to Avenue Capital Group.

18½% notes offer

Vertis' private exchange offer involves the issue of new 13% senior secured notes due 2016.

It is now offering to exchange $393.73 principal amount of the new notes and $591.27 of cash for each $1,000 principal amount of tendered 18½% notes.

Previously, those who tendered after the consent deadline and prior to the offer deadline were to receive $393.73 principal amount of new notes and $561.27 of cash for each $1,000 principal amount of 18½% notes.

Those who tender their notes for exchange will also receive additional new notes in an amount equal to 98.5% of the accrued interest to the settlement date, including an amount of new notes equal to 3% of accrued interest. Previously the 3% was only for those who tendered prior to the early deadline.

Assuming settlement on May 21, for each $1,000 principal amount of 18½% notes, the interest would be $25.31 principal amount of new notes.

The company is soliciting consents to amend the indenture to eliminate substantially all of the restrictive covenants and some events of default and related provisions. It needs consents from holders of at least 75% of the notes.

The offer is also subject to holders not affiliated with Avenue Capital tendering at least 15% of each series of notes.

Overall refinancing effort

The company already said that the offers are part of a comprehensive $1.1 billion refinancing of substantially all of Vertis' outstanding secured and unsecured debt.

The refinancing also includes Vertis' existing $225 million revolving credit facility as well as the issue of roughly $600 million of new first-lien debt, the proceeds of which will be used to fund the 18½% notes offer.

Vertis will issue to Avenue Capital about $113 million of new 13%/15% PIK option senior secured notes due 2016 in a private exchange for amounts owed to Avenue Capital under Vertis' existing term loan. It will also exchange about $74 million of existing 18½% notes held by Avenue Capital for shares of Vertis Holdings' 13½% exchangeable PIK preferred stock.

The overall effect of the refinancing transactions will improve Vertis' capital structure by reducing its debt by more than $250 million while cutting its annual interest expense and extending its debt maturity profile, according to a news release.

Bondholder Communications Group, LLC is the information and exchange agent (212 809-2663).

Baltimore-based Vertis provides print advertising and marketing services.


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