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Published on 12/21/2015 in the Prospect News PIPE Daily.

Avon Products plans $435 million placement of convertible preferreds

Deal with Cleveland Apple Investor sells 435,000 preferreds at $1,000

By Devika Patel

Knoxville, Tenn., Dec. 21 – Avon Products, Inc. arranged a $435 million sale of series C convertible preferred stock with Cleveland Apple Investor LLC on Dec. 17, according to an 8-K filed Monday with the Securities and Exchange Commission.

The company will sell 435,000 preferreds at $1,000 per preferred. Cumulative dividends will accrue daily on the preferreds at the rate of 1.25% per quarter.

The preferreds are each initially convertible into 200 common shares, for an initial conversion price of $5.00 per share, a 22.25% premium to the Dec. 16 closing price of $4.09.

Settlement is expected in Spring 2016.

Avon is a New York-based beauty products company.

Issuer:Avon Products, Inc.
Issue:Series C convertible preferred stock
Amount:$435 million
Preferreds:435,000
Price:$1,000
Dividends:5%, or 1.25% per quarter
Conversion price:$5.00
Conversion ratio:200 common shares per preferred
Conversion premium:22.25%
Warrants:No
Investor:Cleveland Apple Investor LLC
Fees:$2 million
Pricing date:Dec. 17
Stock symbol:NYSE: AVP
Stock price:$4.09 at close Dec. 16
Market capitalization:$1.7 billion

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