Moody's assigns Sony bonds A2

Moody's Investors Service said it assigned A2 ratings to Sony Corp.'s ¥40 billion domestic unsecured straight bond due 2010, ¥35 billion domestic unsecured straight bond due 2013 and ¥25 billion domestic unsecured straight bond due 2015.

The outlook is stable.

The ratings reflect Sony's strong position in the global audio visual products and game consoles markets, as well as in the picture and music markets, the agency said.

Moody's noted the rating also incorporates the company's growing finance businesses, taking particular note that Sony's TV business, which was its major cash cow in the past, is now suffering from heavy losses because of the delay in developing its own flat panel displays.

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