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S&P rates Reebok convertibles BBB
Standard & Poor's said it assigned its BBB rating to Reebok International Ltd.'s proposed $350 million senior unsecured convertible debentures due 2024 and affirmed its BBB corporate credit and senior unsecured debt ratings on the company. The outlook is stable.
S&P said the ratings on Reebok reflect its well-recognized brand name, improved product portfolio and good cash flows and liquidity position.
These factors are somewhat offset by the high degree of fashion risk in the athletic footwear market and significant competition in Reebok's core segments, according to S&P.
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