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Published on 5/9/2013 in the Prospect News Emerging Markets Daily.

S&P downgrades ProfMedia

Standard & Poor's said it lowered the long-term corporate credit rating on ProfMedia to B from B+ and placed it on CreditWatch with negative implications.

The agency also said it revised downward the recovery rating on the senior unsecured notes issued by ProfMedia-Finance LLC to 5 from 4 and lowered the issue ratings on these notes to B- from B+.

The rating on the notes is one notch below the corporate credit rating.

The downgrades mainly reflect ProfMedia's weaker-than-expected operating performance in 2012, owing to unforeseen revenue and earnings volatility at its key content-production business, S&P said.

Earnings were also affects by lower overall profitability compared with the company's main peers, the agency said.

The likely deconsolidation of ProfMedia's Internet business has limited its business diversity, S&P added.

The downgrades consider the substantial increase in the group's leverage in 2012, the agency said, and an opinion that ProfMedia is unlikely to meaningfully deleverage this year.


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