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Published on 7/29/2003 in the Prospect News Convertibles Daily.

New Issue: Priceline.com $100 million convertibles yield 1%, up 15%

Nashville, July 29 - Priceline.com Inc. sold $100 million of seven-year convertible notes at par to yield 1.0% with a 15% initial conversion premium, via sole bookrunner Goldman Sachs & Co.

The Rule 144A issue sold at the cheap end of yield talk of 0.5% to 1% and in the middle of premium guidance of 13% to 18%.

The Norwalk, Conn.-based website travel service said proceeds would be used for general corporate purposes, strategic purposes and working capital requirements.

Terms of the new deal are:

Issuer: Priceline.com Inc.

Issue:Convertible senior unsecured notes
Lead manager: Goldman Sachs
Amount$100 million
Greenshoe:$25 million
Maturity:Aug. 1, 2010
Coupon:1.0%
Price:Par
Yield:1.0%
Conversion premium:15%
Conversion price:$40.00
Conversion ratio:25.00
Contingent conversion:110%
Call:Non-callable for 5 years
Put:In year 5
Price talk:0.5-1.0%, up 13-18%
Pricing date:July 29, before the open
Settlement:Aug. 1
Distribution:Rule 144A

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