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Published on 3/15/2018 in the Prospect News Convertibles Daily.

New Issue: Premium Brands prices C$150 million convertibles at 4.65%, up 65%

New York, March 15 – Premium Brands Holdings Corp. priced C$150 million of convertible unsecured subordinated debentures due 2025 after the market close on Thursday with a 4.65% coupon and a 65% initial conversion premium, according to a news release.

BMO Capital Markets, CIBC Capital Markets and Scotiabank led the syndicate of underwriters for the bought deal, which was sold via a short-form prospectus in Canada and under Rule 144A in the United States.

Proceeds will be used to help fund the acquisition of Concord Premium Meats Ltd.

Remaining proceeds will be used to repay debt, including the planned redemption of the company’s 5% convertible unsecured subordinated debentures due April 30, 2020, and for acquisitions and capital projects.

Premium Brands is a Vancouver, B.C. producer and distributor of branded specialty food products.

Issuer:Premium Brands Holdings Corp.
Issue:Convertible unsecured subordinated debentures
Amount:C$150 million
Greenshoe:C$22.5 million
Maturity:April 30, 2025
Coupon:4.65%
Initial conversion premium:65%
Conversion price:C$182.51
Conversion rate:5.4792
Underwriters:BMO Capital Markets, CIBC Capital Markets and Scotiabank
Pricing date:March 15
Settlement date:April 10
Distribution:Short-form prospectus in Canada, Rule 144A
Stock symbol:TSX Venture: PBH
Stock price:C$110.61 at close on March 15
Market capitalization:C$3.13 billion

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