By Rebecca Melvin
New York, Sept. 14 - Artemis SA priced €600 million of bonds due Jan. 1, 2016 that are exchangeable into shares of retail group PPR SA to yield 3.25% with an initial conversion premium of 31%, according to a market source.
The bonds came toward the rich end of talk for the premium, which was 27% and 32%, and at the talked price point for the coupon. Pricing occurred Friday.
There is a greenshoe for a further €90 million.
BNP Paribas SA, Credit Agricole Corporate and Investment Bank, Lazard-Natixis and Societe Generale SA were the joint bookrunners of the Regulation S offering.
The bonds are callable subject to a call trigger at 130% of the accreted early redemption price. The issuer may redeem the bonds in cash or shares based on a forward looking average.
There is change-of-control and dividend protection.
Application will be made to list the bonds on the Euro MTF Market of the Luxembourg Stock Exchange.
Paris-based Artemis is a privately held holding company of billionaire Francois Pinault.
Issuer: | Artemis SA
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Issue: | Exchangeable bonds
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Exchange entity: | PPR SA
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Lead managers: | BNP Paribas SA, Credit Agricole CIB, Lazard Natixis and Societe Generale SA
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Amount: | €600 million
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Greenshoe: | €90 million
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Maturity: | Jan. 1, 2016
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Coupon: | 3.25%
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Price: | Par
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Yield: | 3.25%
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Conversion premium: | 31%
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Price talk: | 3.25%, up 27%-32%
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Change of control: | Yes
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Dividend protection: | Yes
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Distribution: | Regulation S
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Pricing date: | Sept. 10
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Settlement date: | Sept. 24
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Stock reference price: | €106.79
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