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Published on 4/2/2013 in the Prospect News PIPE Daily.

Marketo reports plans to price initial public offering of common stock

Proceeds will be used for working capital, general corporate purposes

By Devika Patel

Knoxville, Tenn., April 2 - Marketo, Inc. intends to price an initial public offering of its common stock, according to an S-1 filed Tuesday with the Securities and Exchange Commission. The company expects its shares will trade on the Nasdaq exchange under the symbol "MKTO."

The deal has a greenshoe option.

Goldman, Sachs & Co., Credit Suisse, William Blair, Canaccord Genuity, Raymond James and JMP Securities are assisting.

Proceeds will be used for working capital and other general corporate purposes, including the expansion of the company's sales organization.

The San Mateo, Calif., company is a provider of a cloud-based marketing software platform that enables organizations to engage in modern-relationship marketing.


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