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Published on 6/11/2021 in the Prospect News Convertibles Daily.

Morning Commentary: Cheesecake Factory convertible notes trade up on debut

By Abigail W. Adams

Portland, Me., June 11 – New paper continued to dominate activity in the convertibles secondary space on Friday with the last new deal of the week making its aftermarket debut.

The Cheesecake Factory Inc. sold $300 million of five-year convertible notes after the market close on Thursday at par with a coupon of 0.375% and an initial conversion premium of 40%.

In a throwback to the heyday of primary market activity, demand for the notes drove pricing tighter than initial talk.

The notes were initially talked with a coupon of 0.5% to 1% and an initial conversion premium of 32.5% to 37.5%, according to a market source.

Concurrently, the company priced a secondary offering of $175 million, or 3,125,000 shares, of common stock at $56.00. The secondary offering carries a greenshoe of $26.25 million.

The new paper was in focus in the secondary space.

The notes opened the day at par and steadily climbed as the session progressed.

The 0.375% notes were changing hands at 103 on an outright basis a little more than one hour after the opening bell.

Cheesecake Factory’s stock was changing hands at $57.99, an increase of 1.99%, shortly before 11 a.m. ET.


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