Affinity Group $75 million senior notes talked 10½%-10¾%, pricing Friday

By Paul A. Harris

St. Louis, March 17 - Affinity Group Holding Co.'s $75 million offering of senior notes due Feb. 15, 2012 (Caa1/B-) is talked at 10½% to 10¾%, according to a market source.

Pricing is expected on Friday afternoon.

CIBC World Markets has the books for the Rule 144A offering.

The notes will come with a pay-in-kind coupon for the first three years.

Proceeds will be used to fund a preferred share investment in FreedomRoads LLC.

Affinity Group Holding is a Ventura, Calif., membership-based direct marketing organization selling club memberships and publications to select recreational groups.

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