Affinity Group to launch notes this week via CIBC to fund tender for 11% notes

By Paul A. Harris

St. Louis, Jan. 21 - Affinity Group Holding Inc. is expected to launch a new senior subordinated notes deal Thursday or Friday, a market source said.

Proceeds will be used to fund the tender offer for the company's 11% senior notes due 2007. The consent solicitation expires on Feb. 2.

CIBC World Markets, the dealer manager of a tender offer announced Wednesday, is expected to emerge as the bookrunner on the Rule 144A bond deal.

No details on the tenure of the new bonds or the timing of the deal were available on Wednesday.

The Ventura, Calif., company serves the North American outdoor and recreational vehicle market.

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